Divisional merchandise managers (DMMs)

In a departmental store chain context a manager responsible for merchandising activities for particular lines of merchandise. For example, in a departmental store there may be DMMs for menswear, furniture, appliances, women’s wear, children, and so on. They are responsible for forecasting sales, translating the sales forecasts into inventory levels, inspiring commitments and performance on the part of the buyers and department managers, and assessing the merchandise performance.