The categories for classifying and analyzing the material are developed and the written matter is broken down according to prescribed rules.
Content analysis
A method of research used in communication, particularly advertising, for systematically analyzing the content of verbal and/or face contact and with whose values, attitudes, and standard he or she tends to agree. The material may be analyzed in terms of words, characters, themes, space and time measures or topics.
The categories for classifying and analyzing the material are developed and the written matter is broken down according to prescribed rules.
The categories for classifying and analyzing the material are developed and the written matter is broken down according to prescribed rules.
