Datamining

It is the process of developing customer databases by a company whenever and wherever a customer comes into contact with any of its departments. Through Datamining a company can extract useful information about individuals, trends, and segments from the mass of data. Datamining involves the use of sophisticated statistical techniques and mathematical techniques such as cluster analysis, automatic interaction detection, predictive modeling, and neural networking. A company that wants to learn the most from its database needs to engage the services of a person or company skilled in Datamining.