Stalemated industry

One of the types of industries that can be distinguished on the basis of differentiated opportunities available to companies. This is the type of industry in which companies face few opportunities for differentiation and competitive advantage. For example, in a fertilizer industry, it is hard to differentiate the product or decrease manufacturing costs. Companies, in this type of industry, can try to utilize better salespersons, entertain more lavishly, and the like, but these are small advantages. Profitability is unrelated to company’s market share.