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Automated telephone surveys

A new method of collecting data in the marketing research projects. The companies solicit market research information by distributing pre-paid phone cards as an incentive to the respondents. A survey is programmed into an interactive call system that not only administers the survey but also sorts the results virtually anyway the client wants them. When the called users place their free calls, a voice prompt asks them if they would like to gain additional minutes by taking a short survey.