Brand architecture
The process of structuring brands in order to transfer brand equity from product levels to corporate levels.
skip to main |
skip to sidebar
Labels
Marketing
Advertisement
Sales
Behavior
Analysis
Product
Market
Strategy
Management
Brand
Research
Business
Price
Merchandise
method
Customer
Consumer
new product
Purchasing
Promotion
Theory
Media
Direct marketing
Target
Design
Marketing tool
Communication
Cluster
Social Marketing
Ideas
Statistic
Marketing channel
Forecasting
Planning
Trends
Channel
Public relations
Motivation
Franchising
Place
Relationship
Blog Archive
Copyright © 2009 Design and Marketing Dictionary - Design by - Powered by Blogger